SL7 Communications

GIVE PERCEPTION THE STINK EYE

Last weekend, I spent most of my Saturday in a FL hospice with a man that I had only met one time before. He died early the next morning. He died with loved ones comforting him as he struggled to stay alive to the very end...

10 SIGNS OF SILOS FROM C-SUITE to CUBICLES

Silos manifest themselves on a daily basis, undermining profits, performance and productivity costing a corporation millions. The secret to breaking down silos is accepting the fact you have a silo problem. To deny that you have silos obstructing growth and performance is in fact creating a silo. Once you accept the problem, then you can begin to reduce losses and optimize your potential...

RONALD REAGAN WOULD ENDORSE JEB BUSH FOR PRESIDENT

Jeb Bush is the political story of 2015. His non-announcement for President has Americans talking from both the left and the right. Surprisingly, liberals and Tea Partiers have come together in expressing their common angst for Jeb. Liberals have come out attacking Jeb as a conservative in moderate’s clothing, while Tea Partiers have publicly crucified Jeb as a false prophet of conservatism...

REALITY IS IN THE EYE OF THE BEHOLDER

Reality is in the eye of the beholder. SL7 Communications makes your impressions count. We are an integrated strategic communications firm specializing in public affairs, issues advocacy and crisis communications. All public relations is local and the proverbial barber shop still exists today...

5 ENDURING PR LESSONS I LEARNED AS A MAYOR

 learned public relations the hard way the day the city clerk informed me that I would become the youngest mayor in the history of Safety Harbor, Florida, at 27. Within a few hours of learning the news, I was mobbed by reporters from the St. Petersburg Times, Tampa Tribune and television news crews from ABC, CBS, NBC and Fox...

SL7 INTERVIEW'S RICK WATSON, CHIEF LOBBYIST FOR ASSOCIATED BUILDERS & CONTRACTORS OF FLORIDA

Rick Watson is legislative counsel for ABC. ABC is the voice of commercial construction. It's a trade association of merit-shop, commercial and industrial contractors. ABC represents every aspect of commercial construction from general contractors to subcontractors and affiliated industries. It’s SL7 Communications’ pleasure to include Rick in our SL7 Interview series. Rick discusses ABC’s role in coalitions, how his members are faring in today’s economy and the key legislative issues heading into 2015...

SL7 INTERVIEW'S AARON DESLATTE: TALLAHASSEE BUREAU CHIEF FOR ORANDO & SUN SENTINEL NEWSPAPERS

The Florida Capitol Press Corps, located in Tallahassee, is considered one of the best news reporting units in the United States. The dynamics of Florida’s politics, legislation, economics and special interests demands an elite level of investigation and reporting at the state capitol...